TOKYO, JAPAN – October 29, 2026 – Build Plus K.K. (Build+), a Tokyo-based technology recruitment company, has officially launched its Employer Branding & Marketing Services, helping companies strengthen their employer brand, connect with potential candidates, and communicate what makes them a great place to work.
Building on years of experience supporting technology companies with recruitment, video production, and hiring events, Build+ is expanding these capabilities into a dedicated marketing service available to companies across Japan.
The new offering combines Build+'s understanding of the Japanese technology recruitment market with professional content creation, social media management, and event organization.
Rather than focusing solely on filling open positions, the service helps companies build lasting relationships with potential candidates by showcasing their people, culture, technology, and career opportunities.
Three Services to Strengthen Your Employer Brand
Build+'s new marketing services are designed to support companies at different stages of their employer branding journey, from startups establishing their presence in Japan to established organizations looking to expand their talent reach.
1. Content Production: Show Candidates What Your Company Is Really Like
Through professional video production and storytelling, Build+ helps companies bring their workplace culture, people, and career opportunities to life.
Services include:
Company Introduction Videos: Showcase your people, workplace, mission, and culture.
Video Job Descriptions: Introduce open positions directly through the hiring managers and teams behind them.
Long-Form Interviews & Podcasts: Share insights from company leadership, engineers, and employees, creating authentic content that can be repurposed across multiple channels.
Content can be produced in English and Japanese, helping companies reach both domestic and international talent.
2. LinkedIn Employer Branding: Turn Your Company Page Into a Talent Attraction Channel
Build+'s managed LinkedIn employer branding service helps companies build visibility and engagement with potential candidates through consistent, targeted content.
The service includes content strategy, social media management, employee features, recruitment-focused posts, candidate engagement, and performance reporting.
By combining recruitment knowledge with content marketing, Build+ helps companies reach professionals who may not be actively searching for a new role but are interested in learning about potential employers.
The approach has already demonstrated results through Build+'s partnership with its parent company, SHIFT. Through a dedicated LinkedIn employer branding initiative, SHIFT's company page grew from approximately 1,300 to nearly 5,000 followers, achieving more than 30,000 monthly impressions and strengthening its visibility among international technology professionals.
3. Event Organization: Create Meaningful Connections Beyond the Job Application
Build+ also provides end-to-end event planning and organization designed to connect companies directly with relevant talent and professional communities.
Event formats include:
Hiring Nights: Targeted events connecting companies with prospective candidates.
Technical Meetups: Opportunities for engineering teams and industry professionals to exchange knowledge and experiences.
Panel Discussions & Fireside Chats: Industry conversations that position companies and their leadership within Japan's technology ecosystem.
Build+ manages event planning, venue coordination, promotion, attendee outreach, on-site operations, and follow-up, allowing participating companies to focus on building relationships.
Events can also generate photography, videos, and other reusable content that extends their impact beyond the event itself.
Bringing Recruitment Expertise Into Employer Branding
What differentiates Build+'s approach is its foundation in recruitment.
As a specialist technology recruitment firm, Build+ works directly with hiring companies and job seekers, gaining firsthand insights into what candidates value, what influences their career decisions, and how employers can communicate their opportunities more effectively.
By integrating these insights into employer branding and marketing, Build+ aims to bridge the gap between traditional recruitment services and creative marketing agencies.
The services are delivered by a dedicated team covering strategy, social media, content production, creative design, and events.
Companies can engage Build+ for individual projects or combine multiple services into a broader employer branding strategy. T
he marketing services are also available independently of Build+'s recruitment services.
Helping Companies Build Long-Term Connections With Talent
With the launch of its Employer Branding & Marketing Services, Build+ is expanding its role as a partner to companies building and growing their teams in Japan.
The goal is to help organizations communicate not only the jobs they offer, but also the people, values, and opportunities that make them worth joining.
By bringing recruitment and marketing together, Build+ aims to help companies move beyond transactional hiring and build stronger, longer-lasting connections with the talent they want to attract.
Discover Build+'s Employer Branding & Marketing Services:
https://buildplus.io/marketing-service
Companies interested in strengthening their employer brand, producing recruitment content, developing their LinkedIn presence, or hosting hiring events are invited to contact the Build+ team to discuss their goals.
About Build+
Build+ (Build Plus K.K.), formerly Wahl+Case, is a Tokyo-based technology recruitment company and part of the SHIFT Group.
Specializing in Japan's technology industry, Build+ connects companies with talent across engineering, product, data, AI, sales, marketing, and other professional functions.
Through its recruitment expertise, industry network, and expanding employer branding services, Build+ supports companies in attracting, engaging, and hiring the people who drive innovation.
Technology changes the world. People make it happen.
Website: https://buildplus.io
Employer Branding & Marketing Services: https://buildplus.io/marketing-service
Location: Ebisu, Shibuya-ku, Tokyo, Japan
