Blog
Defining Startup Culture in Japan
Startup culture in Japan is catching up, with a twist. And that twist is Japanese culture itself. We show you how Japanese startup culture appears to be quite unique with very specific attributes, compared to the more global startup culture we often hear about.
Should we keep relying on data-driven marketing?
Data is more accessible now than it was ever before in human history. Not only organizations but also individuals have access to tremendous amounts of data and analytics. But is data the key to everything?
[Client Interview] Liftoff Country Manager Part 1: A Career in AdTech
We had the honor to interview Kota Amano, Japan’s Country Manager at Liftoff, a California based mobile app marketing and retargeting company. In part 1 we mainly talked about his career in AdTech and how his episodes at Overture, Yahoo Japan, Criteo and InMobi helped him to become a country manager today.
Startup Interview Tips in Japan
Startups in Japan are slightly different than the counterparts in the US. We highlight how Japan is unique and share our insights including 9 screening questions for candidates who are considering startups.
An Overview of FinTech: Origins, main market segments and in-demand positions
You might think that FinTech is a complex field. But this article will show you that FinTech is actually surprisingly familiar and approachable. Let’s explore the origins of FinTech, the main services it offers and available positions in the field.
Put your data where your mouth is
The average NPS for recruitment agencies in 2020 was 28. That’s a huge improvement compared to the -2 in 2019. In 2020, Wahl+Case’s Client NPS was 72.34 and Candidate NPS 71.28. Here is how we achieved it.