
Blog
Using Digital Marketing to Transform Japanese Organizations Part 2
How can traditional Japanese companies overcome digital marketing challenges? From a mindset change in leadership to understanding customers, Kotaro and Nozomi from sembear have the answers.
Using Digital Marketing to Transform Japanese Organizations Part 1
What are the challenges that many Japanese companies face in terms of digital marketing and digital transformation DX? Kotaro and Nozomi from sembear have the answers.
Live video shopping and how Bambuser is shaping the future of retail
We sat down with Aya Hallberg, Bambuser’s Business Development Manager for Japan to talk about their live video shopping platform, the transformation of the retail industry, Bambuser’s expansion in the Japanese market and their hiring plans.
A Vision for a Post-corona Future - Interview with atta.ai Founder & President Yoshihisa Haruyama
We talked with Yoshihisa Haruyama, Founder and President of travel tech startup atta about the travel tech industry, his vision for travel post-corona, atta’s organization and team culture as well as open positions.
[Client Interview] Liftoff Country Manager Part 2: Organizational Culture and Business Growth
Kota Amano, Liftoff’s Country Manager for Japan and Korea, talks about Liftoff’s organizational culture, the factors contributing to the company’s growth in Japan, as well as the company’s vision for the future. Liftoff is a performance-based mobile app marketing and retargeting platform, based in Palo Alto, CA, that is also present in several countries around the world.
[Client Interview] Liftoff Country Manager Part 1: A Career in AdTech
We had the honor to interview Kota Amano, Japan’s Country Manager at Liftoff, a California based mobile app marketing and retargeting company. In part 1 we mainly talked about his career in AdTech and how his episodes at Overture, Yahoo Japan, Criteo and InMobi helped him to become a country manager today.